Step 1. Main Logo Design Concepts, Moodboard, Colour Palette and Typography
The first part of the design process is the primary logo design concept(s).
I send you the concepts with an explainer for each and you pick one. You will have 2 revisions on the chosen concept, including the moodboard, typography and colour palette.
Step 2. Secondary Logos & Brand Board
Once the logo is finished, I move on to designing the secondary logos (alternatives and submark) and present everything to you in a Brand Board. You have 1 revision on the brand board and the new elements.
Step 3. Finishing Up
When the branding is complete, I package everything all together and send you all the files along with colour codes & typography chosen. I also display all the best details of the brand on my website in my portfolio section and make a big fuss when I launch the project on my instagram 🙂