Brand identity Design
When Cabochon Diamonds came to me they basically had no brand identity, just a logo. Lisa & Leanne, wanted their brand to reflect their personalities so I created an official colour palette (with guidelines) for Cabochon Diamonds using perfect combinations of pink pastels complimented by white & a hint of black.
To add a special touch to their orders, I created a unique set of cards for Cabochon & Co. I also designed a gift voucher to sell on their website.
Thank You Cards
Gift Voucher (Digital)
Mailchimp Integration, Automation & Design
I created a Mailchimp template for Cabochon & Co so they can re-use, edit and tailor it to their needs for each newsletter. I also created automated campaigns for order notifications, thanking new subscribers & customers and saving abandoned carts!