Catching Dreams Design

Boutique Branding & Website Design Studio


Brand Season Personalities

Identifying the seasonal personality that best fits with your business & best represents the message you're trying to communicate will help me choose the brand elements that will best represent your business, communicate your values and prove your brand utterly irresistible to your current and prospective clients.

SPRING
SUMMER
AUTUMN
WINTER

Eva Blake Photography

SPRING

Brand Season Personality

SPRING BRAND SEASON PERSONALITY MOODBOARD

The spring brand season personality is fresh, energetic, vibrant and uplifting. Spring season brands tend to inspire others with their positive energy, creativity & friendly attitude. 

Spring personalities value openness, communication, imagination, and creativity.

Colours are warm, bright, clear and light to match the bountiful energy that Spring brings. Pastels fit in well here but colours can also be brighter, however darker colours should only be used to support the lighter shades. Yellows, pinks, lights blues, turquoises, greens and even oranges and reds can work really well!

Your brand photography style is joyfully energetic and warm but there is a light, bright background of white, grey or cream in many of the photos

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SPRING Brands

The types of brands that fit well with the personality of Spring are:

– creatives
– photographers
– youthful businesses
– kids fashion
– nursery decor stores

Don’t be put off if your business is none of these things. It’s all about the brand style and the emotional connection you want your dream clients to feel.

Check out some of the Spring Brands I have worked with below for inspo…

Eva Blake Photography

I worked with Eva Blake on the first version of her site when she launched her photography business in Feb 2019. Her services at that time were broad covering personal, family and newborn.

Eva found her niche in personal brand photography and needed her site to reflect her new direction. It has now been totally transformed to fully focus on personal branding for Eva’s dream clients, small businesses, creatives and coaches among many others!

what I did

Bespoke Website Design

Brand Identity

Print Materials Design

date

Bespoke Photography Website

A bespoke genesis wordpress theme designed & developed with a unique photography portfolio, woocommerce booking system, testimonials and a blog.

Web Design Services

Brand Identity Design

This brand has a Friendly Spring Branding Personality and was inspired by Eva’s love for Nature, Colour and Simplicity. To capture the calm, welcoming personality, I used pastel blue, pink and green shades, paired with charcoal and 2019 hottest colour ‘coral’.
brand season

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Brand Identity Services

client love

When I first started working with Gráinne I really had no idea what to expect and what direction I wanted my business to go. Gráinne brought a suite of skills including brand design, graphic design, web design and very complex e-commerce tools implementation all in one person. Her experience and talent for building a brand with these multiple skills has been a dream to work with for my small business. The consistency throughout my brand design, printed material and now website is hugely valuable in delivering my brand story and makes it so simple for customers to understand my offering. I would highly recommend Gráinne for your brand and web design needs, you can’t go wrong!

Eva Blake Photography

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